Home/Speed-to-Lead

Reply in seconds.
Not hours.

Form fills, Facebook Lead Ads, quote requests — most trades reply hours later, if at all. LeadSafe is on the phone in under 30 seconds, qualifying and booking before the customer's opened a competitor's tab.

11.7s
Avg. response
×3.4
Booked-rate lift
78%
Win rate · first to call
/ LIVE QUEUE
00:00.00
/ Time since first enquiry
Web form — solar quote
Called back · 09s
Booked
Meta lead — boiler breakdown
Qualifying · 47s
Live
Competitor's lead — roof repair
Still no reply · 4m 12s
Cold
Anonymous · plumbing enquiry
No response · 2h 11m
Lost
78% of buyers go with the first business that calls back
Reply within 1 minute = 391% higher conversion
50% of trade form-fills never get a call back
Most trades respond in 17+ hours
A 5-minute delay drops conversion by 80%
78% of buyers go with the first business that calls back
Reply within 1 minute = 391% higher conversion
50% of trade form-fills never get a call back
Most trades respond in 17+ hours
A 5-minute delay drops conversion by 80%

The lead doesn't wait. They click the next ad.

You spent the money to get the click. The form got filled. The lead is in the system. Then you're up a ladder, on a call-out, on the M25 — and 17 hours later you finally call them back. By then they've already booked your competitor.

This isn't a marketing problem. It's a response problem. The trades winning the most jobs aren't doing it with better ads. They're doing it because they called back first.

We weren't losing leads. We were leaking them — one slow callback at a time.— Solar installer · Manchester

LeadSafe is built for one thing: be the first voice your inbound enquiry hears, qualify them properly with trade-specific questions, and put a confirmed appointment in your diary before your competitor's CRM has even pinged.

What changes when you call back in 12 seconds instead of 12 hours.

3.4×
/ More booked
Trades using LeadSafe convert inbound web leads at 3.4× the baseline.
£8.2k
/ Recovered/month
Average revenue reclaimed from leads previously left to go cold.
11s
/ First contact
From form submit to LeadSafe live on the phone, fully briefed.
0
/ Slow callbacks
No "we'll get back to you tomorrow." Every form gets a call now.
/ How it works

Four steps. Under a minute, end to end.

/ 01 — TRIGGER
0s
Lead lands.
Webhook fires the second a lead hits your form, Facebook Lead Ad, lead-gen platform, or quote tool.
/ 02 — REACH
30s
Calls + texts together.
LeadSafe phones the customer and fires an SMS confirming who's calling. They pick up because they recognise your business name.
/ 03 — QUALIFY
50s
Captures what matters.
Trade-specific structured discovery — system type, fault, urgency, postcode, budget — so you arrive briefed.
/ 04 — BOOK
60s
Slot in your diary.
Reads your real calendar, books the survey or visit, sends SMS confirmation, drops the qualified lead into your CRM.
/ What it qualifies on

Briefs the customer better than you would.

/ ROOF / PROPERTY

Roof type, pitch, age.

For solar and roofing — captures roof material, orientation, shading, and any access concerns.

/ SYSTEM / SPEC

Boiler, fuse box, system age.

For heating, plumbing, and electrical — captures make, model, last service, and any prior faults.

/ URGENCY

Emergency, soon, or scoping.

Sorts no-heat-no-hot-water emergencies from quote-shopping. Routes high-urgency to your callback queue.

/ COVERAGE

Postcode + service area.

Confirms they're inside your patch before booking. Politely declines and refers if they're not.

/ Trade examples

Built for the way trades actually work.

/ Solar installers

Lead asks for a quote on Checkatrade. 30 seconds later LeadSafe is on the phone capturing roof type, energy bills, and EV charger interest — and books the survey for Saturday.

/ Heating engineers

Boiler lockout enquiry comes in via web form. LeadSafe rings, captures the fault code, confirms postcode, and books the same-day call-out at your next available slot.

/ Roofers

Storm-damage form fill on a Sunday night. LeadSafe rings within 30 seconds, captures urgency, photos URL, and books the inspection for Monday morning.

/ See also

Speed-to-Lead is one of three.

/ 02 — ALWAYS-ON

Never miss another call.

The phone problem. Every inbound — out-of-hours, weekends, while you're on the tools — answered.

/ 03 — LEAD NURTURE

Chase every quote without lifting a finger.

Multi-channel follow-up across days and weeks until the customer decides — won or properly closed.

Stop being the second call.

30-minute demo. We'll show you exactly how LeadSafe handles your worst inbound enquiry — live, in your business.